OTAs often get a bad rap, dismissed by some hoteliers as mere third-party “room peddlers.” However, the influence of OTAs has grown exponentially and hoteliers would be wise to realize that their value goes far beyond filling excess room inventory. A recent whitepaper on the influence of OTAs by PhoCusWright led SkyTouch Technology (cloud hotel [...]
At many companies, buzzwords like innovation and collaboration are simply that – just "words" sprinkled into marketing collateral and displayed on a website homepage. At SkyTouch Technology, these words embody who we truly ARE - a hospitality technology company. This was evident on October 24 when SkyTouch held its third Alpha Games, a semi-annual event [...]
Read our post on "How Hotels Keep Up With the Social Hospitality Movement" at All Things Hospitality Blog
Hotels of all sizes are moving their legacy hotel property system to cloud hotel PMS (property management system). The industry has recognized that there is much to gain by making the move – with affordability, convenience, and flexibility among the key benefits. Yet whether a property has already migrated to the cloud or is still [...]
Glance around any hotel lobby -- anytime, anywhere -- and the scene will likely be the same. From check-in to check-out, today's hotel patrons are toting phones and tablets at all times, doing everything from talking, posting, texting, and tweeting as they move throughout their day. In a device-driven society, how can hoteliers use the [...]
Your hotel guests expect a seamless experience from your brand -- before they even set foot on-premise! It starts with the reservation process. Reservations are generally the most reliable revenue stream for hotels, impacting everything from cash flow to staffing to ROI. The right cloud-based hotel PMS can help deliver that positive end-user experience beginning [...]
With data breaches making big headlines over the past year, the threat of stolen data remains real for individuals and the hotels they share their consumer information with. In fact, 42% of hoteliers identify "creating a secure framework for all guest data" within their hotel PMS data security plan as a top hospitality technology goal [...]
It seems like everyone is up "in the cloud" or wanting to look for the best cloud based hotel PMS system these days. For hoteliers, this is more than hype. The cloud presents the hospitality industry with a revolutionary way of doing business better, more efficiently, and cost-effectively. But what questions should hoteliers ask in [...]
Hoteliers, take note! Today's business travelers are a happy, albeit demanding, bunch. They embrace business travel with a positive mindset yet they (and their employers) expect a stress free, customized, and streamlined experience. The good news is that YOU can help them manage their business travel by answering specific needs in order to meet their [...]
With mobile bookings expected to more than double in the next two years, the hospitality market has high expectations for mobile managed travel. Hotel guests are taking full advantage of the latest apps to ease and enhance their travel experience while managers are using digital technologies to help control their travel programs and direct travelers [...]
