It’s time to cozy up to the BAR That’s Best Available Rate, of course, and by focusing a revenue management strategy around Best Available Rate, hoteliers are successfully pushing the average rate charged per room by more accurately leveraging the all-powerful supply vs. demand equation. However, to fully maximize the opportunity to charge the [...]
Welcome to The Cloud. It’s an entirely new way of thinking about PMS software for hotels since this technology sets the stage for reinventing every aspect of the hotel management experience. OK, it’s not actually new, it just seems new. Cloud computing may be a relatively new entrant into the hospitality technology space, yet [...]
In today’s complex hospitality marketplace, making personal connections with guests is critical. Not only do customers have more choices than ever, they’re significantly more sophisticated than even 10 years ago and expect more. Much more. They’re also increasingly well-traveled and more frequently looking for personalized experiences. Practically, that means hoteliers aren’t just competing against the [...]
We all remember the massive credit card breaches at well-known national retailers over the last few years. These breaches were a public relations, financial, and legal nightmare, resulting in millions of dollars in lost sales and possible long-term brand damage. From a hospitality point of view, simply hoping that your hotel won’t be affected is [...]
Hoteliers already realize that competition in the hospitality industry has never been keener. So, it’s crucial for owners and managers to creatively consider how they can distinguish themselves from the crowd, while improving guest satisfaction, encouraging repeat stays, and generating a positive reputation. However, if you are still using an Excel sheet, a notebook, and a [...]
The number of items lost by hotel guests each month and the time hotel staff spend looking for and returning them can be staggering—and expensive. According to the recent "Motel 6 Left behind Survey" conducted by Kelton Global, over 54 percent of travelers report that they have left something behind in a hotel room. The [...]
Imagine guests walking into your hotel and stopping at the front desk not to check-in and pick out a room, but just to chat about their trip, get their keys, and go. As increasingly tech-smart guests, often referred to as the Digital Elite, manage most aspects of their lives and travel from their tablets and [...]
